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Project 3 - APP360 Brief

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Project 3 - APP 360 Outcome

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For this project I chose a smart lamp as the device, it's name is BrightSense, the colour scheme is a combination of blue and orange to give a visual impression of both technological professionalism and liveliness. For the logo, I used the image of a glowing table lamp, and the main colours of the logo are orange and yellow, as I wanted to create a warm atmosphere. Next, I sketched the design for this project. Before I started to work on the design project, I did some mind mapping, which included what aspects I should focus on and what specific problems I should target in order to design this app.I started to think out of the box by starting with a few questions respectively, which were the specific problems faced by contemporary international students in terms of food, clothing, housing and transport, which included whether they are adapted to the local food and weather in the UK, whether they have communication barriers, whether they will think, and so on. Whether they will think and so on. Secondly, I thought about the equipment that international students may have, and listed several specific directions that I wanted to express, which included organising and collecting, electronics, or social barriers to equipment or problems. When conducting the research, I conducted a primary research based on several practical issues and PACT analysis method, including gender, education, etc., and analysed some pain points of contemporary international students, including home town concern, language anxiety, etc. and made some data visualization tables based on the research results. Next, I based my research data designed a persona. Pear Zhang, is an ambitious student. She moved to the UK six months ago and is adapting to the cultural and academic environment. She spended long hours studying and struggles to balance her coursework with her part-time job and social life. Then I researched the color shceme and other comprtitor`s product. I found that blue can convey user a faithful and reliable feeling, so I chose blue as my main color, and then goes to the low-fidelity experiment to the high-fidelity experiiment. In the function of my app's centre page, I have made some innovations to address the pain points of international students' language problems and thinking problems. For example, I have added some new modes that allow international students to switch to the cultural mode and adjust the corresponding lights to feel the festive atmosphere of their hometowns and relieve homesickness, while in the study mode, the lights will be relatively softer, which is more capable of helping students to focus on their studies, especially when catching up with their homework, which can help them to be more attentive.